Pricing

Pricing that scales from one brand to a full agency.

Start with a 14-day free trial — card optional. Pick Starter, Growth, Agency or Enterprise when you are ready, and bring your whole team: every SourceWatch plan includes unlimited seats.

No card to start · cancel anytime · your first real result in ~15 minutes

Free trial

See your AI visibility before you pay a cent.

14 days · card optional

Start free

engines: 1 engine
properties: 1 site
prompts: Up to 10 prompts

Full dashboard, capacity-capped
Weekly visibility runs on one engine
A ready-made demo site so the dashboard is never empty
Your first real result lands in ~15 minutes
No charges, ever — hard cutoff at the trial cap

Starter

For a single brand getting serious about AI search.

$99/mo

or $990/yr

Start free trial

engines: ChatGPT + Perplexity
properties: 1 site
prompts: Up to 20 prompts

Daily runs on priority prompts, weekly on the rest
Brand mention rate, share of voice + sentiment
The real queries the models ran, and your citation gaps
First-party AI crawler + AI referral tracking
MCP server for Claude Code
Unlimited seats
Add Gemini engine for +$39/mo
Add Claude — $80/mo per site (weekly checks on 20 priority prompts)

Growth

Agency

For agencies and multi-brand teams that resell the data.

$699/mo

or $6,990/yr

Start free trial

engines: ChatGPT + Perplexity + Gemini
properties: Up to 10 client sites
prompts: Up to 200 pooled prompts

Full white-label — your logo, name and accent color
Branded client report links on your own brand
ChatGPT, Perplexity + Gemini pooled across client sites
Add Claude — $80/mo per site (weekly checks on 20 priority prompts)
Cheap "pitch" workspaces to prospect new clients (+$10/mo each)
Unlimited seats
Extra client site +$39/mo

Enterprise

For large agencies and high-volume, multi-region brands.

Custom

from $1,500/mo

engines: All engines
properties: Negotiated pool
prompts: Negotiated pool

Negotiated property, prompt and engine pool
Priority support + custom data retention
SSO / SAML on the roadmap
Optional dedicated engine routing
Annual prepay, invoiced

One "prompt-check" = one prompt scored on one engine, on one scheduled run.
Each plan includes a generous monthly allowance — if you reach it, new checks pause until your next cycle. No surprise overage charges.
Claude is a premium per-site add-on ($80/mo per site) — weekly checks on up to 20 priority prompts you choose.
Annual plans bill yearly at roughly two months off the monthly rate.
Add or remove engines and sites at any time — changes prorate to your cycle.

Every plan

What you get on every plan.

No surprise gates on the things that matter most.

Unlimited seats

Add your whole team and every client at no extra cost — pricing scales on engines, sites and prompts, never on people.

All data is first-party

Your AI crawler hits and AI referrals come straight off your own properties — no sampling, no third-party panels.

MCP server included

Drive setup, audits and answer-first content from inside Claude Code on every paid plan.

Cancel anytime

Month-to-month with no lock-in. Add or remove engines and sites whenever you like, prorated to your cycle.

FAQ

Pricing questions.

The trial, the meter, engines and white-label — answered.

Do I need a credit card to start the free trial?

No. The 14-day trial is card-optional — explore the full dashboard, and only add a card when you decide to keep going. Trials never bill you; they stop at a hard cap.

What counts as a "prompt-check"?

One prompt-check is a single tracked prompt scored on a single AI engine during one scheduled run. Tracking 20 prompts across 2 engines daily is 40 checks per day. Every paid plan includes a monthly allowance; if you reach it, checks pause until your next cycle — there are no overage charges.

Which AI engines are included?

Starter covers ChatGPT and Perplexity; Growth and Agency add Gemini. Claude is a premium per-site add-on ($80/mo per site) available on any plan — it runs weekly on up to 20 priority prompts you choose. You can also add Gemini to Starter for $39/mo.

Can agencies put their own brand on it?

Yes. The Agency plan is fully white-label — your logo, name and accent color across the dashboard and on the report links you share with clients.

How is this different from a regular SEO rank tracker?

Rank trackers watch blue links. This tracks AI answers: whether ChatGPT, Perplexity, Gemini and Claude cite your brand, your share of voice against competitors, and which AI crawlers read your pages — data a classic rank tracker never sees.

See where AI sends your customers — before your competitors do.

Connect your first site and watch SourceWatch score your AI visibility in minutes.

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